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BLACK CONNECT
Welcome to Black Connect™! Black Connect™ is the missing link that connects social interaction and business networking for millennials, and connects minority business owners, entrepreneurs, and consumers in a univeral way. Black consumers are trendsetters and tastemakers for consumers of all races. We define mainstream culture and wield immense influence over how Americans spend their money. With $162 billion in buying power and undisputed cultural influence, the meaning of “Black Power” has progressed beyond its origin as a civil rights rallying cry. Black businesses are also growing, particularly in new businesses founded and led by black women. According to Nielsen, the 2014 U.S. Census Survey of Business Owners showed that between 2007 and 2012, the number of majority-Black-owned business grew 34 percent. Despite this growth, Black businesses still represent only 9 percent of all U.S. businesses, leaving Black business owners marginalized and fragmented, and caught in the racial wealth gap. A recent study by Brandeis University and Demos found that in African American and Latino communities: • Going to college does not close the racial wealth gap.  • Raising children in a two-parent household does not close the racial wealth gap. • Working full time does not close the racial wealth gap. • Spending less does not close the racial wealth gap. (Source: http://www.demos.org/sites/default/files/publications/Asset%20Value%20of%20Whiteness_0.pdf )1 Black Connect’s aim is to help decrease the wealth-gap from the inside out. Towards that end, the top 10 goals of Black Connect are: 1. To increase awareness and sales of Black-owned businesses by connecting proprietors with clients and customers. 2. To increase the success rate of Black-owned businesses by connecting proprietors with each other to exchange business strategies, opportunities, and resources. 3. To connect top companies with a talented pool of candidates from which they can recruit. 4. To foster international business and travel. 5. To connect members to news and current events impacting the Black population across the globe. 6. To connect members to all aspects of Black culture - music, fashion, cuisine, arts. 7. To connect college students to scholarships and internships. 8. To connect start-ups and small businesses with grants, investors, loans, manufacturers, distributors, and other resources to help reduce production costs and retail prices. 9 To promote financial literacy and connect members to investment opportunities and facilitate the investment process. 10. To connect members who have shared personal interests. Now enough about us, we want to learn all about you! The more you share, the better we can meet your business and personal needs. So, complete your profile, create pages and groups, and share your thoughts, photos, videos, and events. Be sure to register your business in our business directory and post your items for sale in the marketplace. Oh and remember, now that you’re a part of Black Connect™, there is no need to preface the name of your group or page with “Black,” because once you’re here, you’re home. blackconnect.com "The missing link" 1 - A recent study by Brandeis University and Demos found in African American and Latino communities included research probing the causes of the racial wealth gap, which traced its origins to historic injustices, from slavery to segregation to redlining. "The great expansion of wealth in the years after World War II was fueled by public policies such as the GI Bill, which mostly helped white veterans attend college and purchase homes with guaranteed mortgages, building the foundations of an American middle class that largely excluded people of color. The outcomes of past injustice are carried forward as wealth is handed down across generations and are reinforced by ostensibly “color-blind” practices and policies in effect today. Yet many popular explanations for racial economic inequality overlook these deep roots, asserting that wealth disparities must be solely the result of individual life choices and personal achievements. The misconception that personal responsibility accounts for the racial wealth gap is an obstacle to the policies that could effectively address racial disparities.”
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